A while back, the satire site The Onion produced this story about Obama’s re-election efforts playing on sympathy for his children: Obama begs voters not to make his daughters switch schools
Sure enough, Team Obama must have seen that and thought “hey, that’s a good idea!” Because now we’re seeing the President’s daughters more and more:
Why willingly drag your kids into what’s sure to be a nasty, ugly mess? It’s called desperation:
A new Internet ad by the president’s reelection campaign features a portrait of the first family asking supporters to “help the Obamas stand up for working Americans.” The appeal, a departure from the typical Obama messaging, provides an early glimpse of the role the president’s wife and daughters are likely to play in his campaign.
In the months to come, political strategists expect to see the first family used as a political asset.
“The value of the family is enormous,” said Democratic pollster Celinda Lake. “The more you know this family and the more you think of Barack Obama in these terms, the harder it is to vilify him.”
During his presidency, Obama’s children have rarely been featured in such an overtly political way. He has been pointed about leaving family members, especially his children, out of politics. But with the first lady enjoying high popularity, his family may become an important factor this year.
Well heck, if they think they have to bring in FLOTUS and the girls because they’re a lot more popular than you-know-who, I can help the Obama campaign make the above ad even more effective:
(h/t Weasel Zippers)