’12 Years a Slave’ such a good movie at least 2 Oscar voters chose it as ‘Best Picture’ without seeing it

This probably happens a lot more than ever gets reported:

All the same, two Oscar voters privately admitted that they didn’t see “12 Years a Slave,” thinking it would be upsetting. But they said they voted for it anyway because, given the film’s social relevance, they felt obligated to do so.

Hopping on a pop culture bandwagon just because everybody else was doing so in spite of personally knowing nothing about it? Why does that sound so familiar?